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Storytelling and collective psychology : ancient wisdom, modern life and the work of Derren Brown
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ISBN: 9783030936600 9783030936594 9783030936617 Year: 2022 Publisher: Cham, Switzerland : Springer International Publishing,

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Abstract

This book examines the work of psychological illusionist Derren Brown to understand the significance of storytelling and ancient philosophy in our society. Reflecting on the social disconnection and political polarisation of recent times, Darren Kelsey considers how we can rebuild a sense of collective cohesion and common good, weaving together contemporary psychology with ancient Stoicism to cut through the noise of modern life. Kelsey shows that Brown is more than a stage performer: he's an enlightened magician who offers us guidance for navigating the challenges life throws at us, using his skills and wisdom to help us better understand ourselves and enable human flourishing. In this rigorous examination of Brown's work, Kelsey makes a compelling case for paying closer attention to our personal, cultural and political stories and beliefs to help create a better future - for ourselves, our communities, and the planet. "Darren Kelsey takes us on a powerful and erudite exploration of the role of narrative, myth and collective psychology in helping us to make sense of the world, our place in it and above all our own sense of who we are. As Kelsey sets out, the work of the illusionist Derren Brown is a fascinating example of how popular culture has taken on some of the important roles traditionally played by storytellers, orators and performers." -Alex Evans, Founder of Larger Us and best-selling author of The Myth Gap "Storytelling and Collective Psychology seeks to build bridges across disciplines. Via a range of fascinating and stimulating examples and case studies - most prominently, the psychological illusionist Derren Brown - Kelsey connects Stoic philosophy and modern psychology, revealing astonishing connections between Stoicism and cognitive behavioural therapy (CBT)." -Paul Bowman, Professor of Cultural Studies, Cardiff University "Storytelling and Collective Psychology is an original and timely book which combines popular and academic elements. Using examples from Brown's shows and books, the book merges his philosophy with Jungian Analytical Psychology and delves into the nature of what it means to be human in today's world. " -Helena Bassil-Morozow, Lecturer in Media and Journalism, Glasgow School for Business and Society.


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Storytelling with data : gaining insights, developing strategy and taking corporate communications to a new level
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ISBN: 9783658385552 9783658385545 9783658385569 Year: 2022 Publisher: Wiesbaden Springer Gabler

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This book shows the role data plays in communication and marketing and how it can be used as an important source for storytelling. Because data, as a raw material of the digital age, inspires corporate strategy. If it is collected, interpreted and processed properly, it provides new and sometimes surprising insights into contexts and offers the opportunity to develop exciting stories from it. Stories that also create relevance with regard to corporate goals, spark dialogues and make communication effective. The author explains in an easy-to-understand way how data-based communication strategies can be turned into gripping stories. He also provides useful tools and shows why data can lie, how important its visual processing is, where its use meets ethical limits and why data protection is also a business opportunity. Using practical examples, the book offers marketing and communication experts - but also interested managers from other disciplines - numerous inspirations and new perspectives. The content - Storytelling with data: The Oracle Principle - Storytelling in the digital age: narratives, protagonists and stories - From the question to the data: Why am I relevant? For whom am I relevant? Which topics are relevant? What moves users? - The path to a data strategy: developing a story, finding heroes and working as a team - What matters in data stories: manipulation, machine bias, ethics, privacy The author Dr. Hans-Wilhelm Eckert has over 25 years of experience in the communications industry: as a journalist, press officer, marketing and investor relations manager and consultant. The graduate historian is the owner of the communications consultancy momentum communication. His focus is on data and technology-driven industries, especially finance and IT. .

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